Applied Cross-Cultural Psychology : A Theoretical Exploration

Abstract

Abstract This study theoretically explores applied cross-cultural psychology, applying cross-cultural psychology approach to various subdivisions of psychology such as peace psychology, political psychology, environmental psychology, health psychology, educational psychology, personality psychology, sport psychology, clinical psychology, forensic psychology, history of psychology, philosophical psychology, economic psychology, critical psychology, social psychology, (industrial) organizational psychology, positive psychology, cognitive psychology, and consumer psychology. Emerging research in each blossoming subfield is reviewed respectively. In some fields, we see a higher number of research in this area such as “cross-cultural social psychology”, while in others the research is null or near null (e.g., cross-cultural forensic psychology and cross-cultural philosophical psychology). One distinction that appears in those new research areas as a whole is that between within country cultural comparisons involving races and ethnicities, and across-border comparisons. Both are useful for research interests. The author hopes that this paper contributes to the cross-cultural turn in psychology fields, challenging colonial-era assumptions of universality of psychological knowledge developed in the Global West and WASP only.